hyperlocal 101

This is a sample of a local tweet campaign that I worked up the other day. Using the site TweetLater.com I have scheduled the tweets to go out at fifteen minute intervals. In total it took me about 15 minutes to write the tweets. The trick was that I sat down and listened to the [...]

The band Nine Inch Nails has taken things to the next level by launching their very own hyperlocal iphone app. Now fans of the band can find and locate other fans around the globe and hyperlocally connect about what they care about most. Get relevant and go hyperlocal, this is what it is all about.

Ted Mann is the Digital Development Directory for Gannett NJ and behind the launch of the hyperlocal website http://www.InJersey.com. Gannett currently owns more than 83 daily papers across the country with another 850 Non dailys. Ted has been working with a team within Gannett New Jersey to innovate and develop what he hopes could become [...]

Lee Dorfman is the founder and CEO of Quicktate.com, a San Francisco-based company focused on high quality voice-to-text conversion and its integration with third-party applications. We spoke to him about his company and his plans for the future.

The following tips have been provided by Chris Jones of OurSouthValley.com Know your audience: If you are a liberal, in a conservative town, it probably isn’t a good idea to spend all day bashing Glen Beck, vise versa, If you’re a conservative in Connecticut, You might want to keep your critique of Obama to a [...]

I’ve had the opportunity to speak and interview a lot of people in the hyperlocal / local marketing arena. My conversation with Griff Wigley of Locally Grown Northfield was simply enlightening.

Chris Jones is the TV Crime reporter for CBS affiliate KUTV-2 in Salt Lake City. He’s been involved in the business for more than a decade and has developed a good local following and credibility with his viewers. Now he is taking the next step forward. Chris has created and launched his own micro news [...]

Godaddy just opened up a huge opportunity and Geo investors. Introducing the new Geo Domain Map and Geo Domain Finder. Now Search and find geographically-targeted domain names in bulk. Enter your location, narrow your search with a keyword, and select the domains that fit your business and location. In addition to North American you can [...]

Rob Powell is a web publisher and CEO of Hyperlocal.co.uk Hyperlocal.co.uk is the strand name that covers the local website publishing activities of Uretopia Limited. Uretopia operate several local websites around London and the South East and have developed scalable platforms to handle business listings and user generated event guides. We caught up with him [...]

Last week I spoke with Nelda McAllister. Nelda McAllister is currently working for the Desert News Online and is based out of Salt Lake City Utah. Her official job title is Online Community Manager of The Desert News Online. What she actually does is everything from writing blogs to traveling around the state to meet [...]

Location is a very powerful clue to learning and identifying perspective customers who matter the most. If the marketer can establish that a person is already pretty far down the decision trail it makes the marketing even more effective.

Damien Tanner is an enthusiastic web technologist with the passion for travel. He is the CEO and founder of 5Places.com 5Place started out of his desire to share the hidden gems he’s found on his travels. Now it’s his mission to engage as many people as he can in sharing their favorite places in cities [...]