Hyperlocal Training Center | Local Marketing | Local Media

This photo makes the best analogy between daily newspapers vs the online media invasion.

Also known as THE GREAT EQUALIZER the internet is allowing us not only to communicate as never before it is suddenly giving millions upon millions of people a voice in creating and building the foundations for a TRUE Media Democracy.

The daily newspaper is to online news what steam trains are to jet airplanes. Back in the early 19th century only a small percentage of the population had ever flown in an airplane let alone seen one. Most travel still occurred by small automobiles and slow trains. It wasn’t until Charles Lindbergh’s transatlantic flight in [...]

Seth Godin discuss how real change can occur by building small tribes of people online to succeed. This is the same principle behind building a niche social network. He specifically discusses how this issue is not about getting the word out. The platform issue has been solved.{{{gold}}} The issue is about how to hold attention [...]

I am the first one to enter the conference room. As I look around at the chairs, podiums and hors d’oeuvres, I wonder how the Charter Team is going to arrive. What would these movers and shakers look like? Charter Communications is huge! They have over 5.7 million customers in 29 states and employ 16,400 [...]

If you are looking for a more robust social networking software you might want to look into services provided by ONEsite.com. Originally you could find many smaller end niche sites such as DIGGPhilly and CovenSpace.com but since the company seems to have transitioned to focusing on more high end social networks. Anyhow here is our [...]

We’ve probably looked at over 3000 Ning sites in the last day and have found a trend of main navigation links. This tells us quite a bit of how a site works and how it’s webmaster is wanting to control the flow of traffic to and from the site. Most interestingly there have been only [...]

Thinking of using Ning.com to run your niche social network. Here is a little overview of the top five ways we have observed NING websites being monetized.