The Fatal Flaw of Niche Social Network Startups
Niche social networks are being created faster than ever. You can literally setup one up within 15 min at ning.com but the real question is what will become of your social network. Is it just a hobby or will it evolve into a long term resource and money making opportunity which will give you more time and freedom within your life.
The number one fatal flaw facing Niche Social Network Startups today is that they have become consumed in the Social Networking model before they have actually designed and perfected their marketing model.
Remember social networks are a tool for driving traffic to your website, but if you don’t have ways to change those leads into sales you are just wasting time.
If the marketing elements of your social network are weak you need to stop and fix this element first. Take the time to re-examine the marketing elements of social network.
Here are a few things you can do:
1) Improve Your Content: Keep the consumption rate high!
2) Improve Your Call To Action: Direct People to Where you want them to go!
3) Evaluate your Layout: Does it engage your visitors?
4) SEO Optimization
5) Check Page Design
6) Improve headlines
7) Install Google Analytics
Obtaining and maintaining organic listings is the most important element for delivering high quality visitors at a low cost. It is vital for you to see what is working and what is not working on your website.
So before you jump into setting up your new social network,first check and improve marketing elements and focus on social networking elements second.


17. Feb, 2009 









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